“John has worked with me on multiple projects and virtually every project saw an increase in web traffic and conversions.”
He has enabled the client to gain more significant insights using the analytics tools he created. Moreover, John is organized and solves challenges by thinking outside the box.
– Todd Ochsner, Founder
Experience & Focus
I have spent close to a decade working with marketing agencies in various roles and capacities. Over that time I developed a passion for building systems and processes that allow agencies to improve their service offerings and deliver their service more efficiently.
Don’t just take my word for it, here is what my clients have to say:
- “He is able to drive such impressive results. It is a pleasure to work with him.”
- “I was extremely pleased with both the work that John did for me and the results that it is bringing. He was very professional, knows his field inside and out and was an excellent communicator and very patient with me (I am not so tech savvy). “
- “Great job! You are an Analytics Ninja and our session was extremely helpful.”
- “His PPC expertise and innovative tactics to track and analyze performance are impressive.”
- “I appreciate John’s communication throughout the process: answering questions, explaining best practices, etc.”
- “He’s skilled, an excellent communicator, and is committed to the project. He’s also upfront about any potential timing issues or challenges & when he needs time to figure something out.”
- “John is a true SEO professional. I will absolutely hire him again and I highly recommend him for any SEO/Google Analytics project.”
My Work Has Been Featured By:
Join John Reinesch, founder of Exponential Growth, and Jeff Coyle, co-founder of MarketMuse to gain a deeper understanding of:
- Why you should use content briefs for optimizations
- How to leverage new sections, SEO tags, and fact-checking
- What to do if something goes wrong
Webinar: Content Optimization
Content Optimization: When, What, Why, & How
Link building is probably one of the most challenging pieces of your SEO efforts. Add multiple clients to the mix, and managing the link outreach process gets even tricker.
When you’re in the thick of several outreach campaigns, it’s hard to know where to focus your efforts and which tactics will bring you the most return on your time and resources.
Guest Blog Post: Link Building
How to Improve Your Link Building Outreach Pipeline
Content Gap Analysis is a process that evaluates an existing content topic and determines if there are any gaps, or missed opportunities, that could be improved.
By looking at the search intent of each piece of content, you can determine if a piece of content needs to be quick and simple, long-form, as pillar content, etc. By quantifying the type of content, you can easily determine which gaps need to be filled.
Guest Blog Post: Content Gap Analysis
Guide to Content Gap Analysis: Steal Competitor Traffic
There’s a vast difference between the unknown and the unknowable, however. Marketers can use testing to unveil the relationship between specific page-level variables and search rankings. Read on to learn more about:
- The value of SEO testing.
- Five SEO testing best practices.
- Eight SEO tests you can try on your own site.
Guest Blog Post: SEO Testing Best Practices
5 Key Best Practices for SEO Testing (+9 Ideas to Try Now)